You’re a real artist
I’m an artist of ads
I adore beautiful things: handmade stationery, unique fabric, watercolor prints, interior design, curated parties, you name it. Now, I can’t actually MAKE those things — that’s your job. ;) Mine is to craft strategic Facebook & Instagram ad campaigns that drive sales to your creative biz.
It’s a pretty lovely partnership, don’t you think?
You use colors. I use the computer.
Howdy!
…And a lot of other things, too: mama, wife, believer, legging lover, charcuterie-board connoisseur, Southern-hearted hostess, aaand that friend who’s always down for a Mexican dinner date. (But, for the purposes of this site, you probably care more about my professional experience. I don’t blame ya!)
I'm Amber Raver
Facebook ads manager, launch strategist, and your new biz bestie
There are a lot of stuffy Facebook ads managers out there.
I’m here to put the FUN back in Facebook advertising. I don’t just mean the design of the ads (which, yes, should be attractive!) — I also mean the copy, the targeting, the reporting, and the personal relationship you have with your ads manager. She should feel like a friend: a smart, savvy BFF who has the skills to help you strategize your campaigns for success. (Hint, hint!)
Can we get real a sec?
I've been around the block...
It’s safe to say I am *obsessed* with data. Since getting my college degree in PR & Marketing (and working my butt off to graduate debt free!), I cut my teeth at a reputable ads agency, where I learned all about ROAS and quickly scaled the ranks. Eventually, I got tired of investing in everyone else’s legacy and decided to invest in my own.
I’ve now been running my own Facebook advertising studio since 2020. I simply looove the relationships I’ve built with my creative clients. Over the past decade, I’ve set up 500+ launch funnels, captured 262,000 leads, and generated $3.6 million in revenue for my clients.
I like to think this success is due to a combination of experience, clear communication… and, oh yeah, my daily habit of checking each client’s results in Ads Manager. Hey, there could be worse addictions!
I’ve been stalking my clients’ Facebook ad performance since 2013
Some girls scroll TikTok.
I scroll Ads Manager.
"Her exceptional communication set her apart — she's not only responsive and clear in her messages but also takes the initiative to keep me updated on the progress of the campaigns. You can tell that she doesn't believe in the 'one-size-fits-all' approach. Instead, she custom tailors each campaign to fit my business perfectly. Her dedication to understanding my business and its unique offerings has been key to crafting ads that truly resonate with my target audience.”
"Amber is a DREAM to work with"
kim burks, ramona & ruth
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A Few of my Favorite Things
Tacos!
Food
Right now, Emily in Paris
tv show
Target, duh!
Place to shop
Kelly green - can you tell?
color
Pinky White
Nail Color
Country
Music
Italy, ahhh
Place I've Been
Shaken Espresso
Starbucks Order
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The Paid Ads Starter Kit
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Download my free guide to learn all the different types of FB & IG campaigns, the anatomy of an ad that CONVERTS, my best tips & tricks when building your first campaign, and so much more.